What Is a Visible Queue in the Call Center?

Waiting on hold when looking for customer support without knowing how long it’ll take? Frustrating, right? The uncertain waiting when customers are left hanging, not knowing how long they’ll have to wait for assistance, creates more frustration, and customers leave calls before getting the help they need.
The visible queue informs callers of their position and estimated time to assure customers that their calls are being processed and will be answered as soon as possible. It updates in real-time, helping customers and call centers manage effectively.
Customers can decide whether to continue waiting or try another support channel. At the same time, call centers can allocate resources efficiently and set clear expectations from the start for improved customer experience.
Highlights:
- A visible queue informs the customer about their place and estimated wait times.
- It helps agents track customer info, estimate wait times, and be prepared to handle all the calls in the queue.
- Visible call queues provide transparency, offer callback options, reduce abandoned calls, help in better resource management, boost agent efficiency, and improve overall call center performance.
- Intelligent routing, proper workforce scheduling, and optimized routing techniques help to implement an effective visible queue in the call center.
What Is a Visible Queue?
A visible queue allows agents and customers to view their positions or the estimated wait time for customer service. It helps set realistic customer expectations, improves customer experience, and supports teams’ efficiency.
A call queue system includes a visible queue that informs customers about their current status in the waiting line. Typically, most call centers simply put customers on hold, indicating that agents are currently busy, leaving customers unsure when they will reach an available agent.
However, call center solutions with visible queues update callers about their real-time position in the queue. The real-time update ensures that customers are aware of any changes to their wait time, reducing anxiety and improving overall satisfaction.
How Does a Visible Queue Work?
“You are currently 5th in line, and you might have to wait approximately 8 minutes. Please hold and wait for your turn. We appreciate your patience!”. You might have heard something similar when you called the support center.
This simple message helps customers decide whether to stay on the line, call back later, or choose an alternative support option like chat or self-service.
Meanwhile, call center agents and managers can see the number of waiting calls on their dashboards. It allows them to manage the workforce strategically and adjust staffing as required.
Why Do Call Centers Need to Use Visible Queues?
A visible queue helps to manage resources and improve agent efficiency. It allows customers to know their position in the queue and provides an estimate of the waiting time.
1. Transparency
Customers can view their queue position or estimated wait time, setting clear expectations for assistance, promoting fairness, and minimizing call abandonment.
2. Better Resource Management
Managers can monitor the call queue and assign more agents if the queue gets longer. Call centers can manage the available resources based on the queue lengths to handle the calls faster and ensure no customers wait too long.
3. Reduced Abandoned Calls
Customers who know their wait time are likelier to stay on the line rather than hang up. Transparent information builds trust, reduces customers' anxiety, and helps manage customers' expectations, leading to fewer unanswered calls.
4. Improved Agent Productivity
When call center agents see the queue, they become aware of waiting customers. It motivates them to prioritize calls, reduce delays, and focus on clearing the queue, leading to faster response times and improved performance.
5. Call-Back Options
Modern call queues offer callback solutions for customers when the estimated wait is too long. This convenient solution for both the customer and agents improves overall satisfaction.
6. Prioritize Calls based on Urgency
The system can assign a higher priority to specific callers based on their issues. These callers would be placed ahead of others in the queue, reducing their wait time and ensuring they get timely assistance.
Challenges of a Visible Queue
Visible queues may fail to provide accurate wait time, anxious customers may be ready to abandon calls, and overworked staff may degrade service quality just to finish the queue.
1. Pressure on Agents
Agents feel overwhelmed due to the long visible queue and attend calls just to finish the line. There might be unsatisfied customers due to rushed interaction during peak hours. So, train agents to balance speed and service quality.
2. Customer Anxiety
Customers feel anxious due to the uncertainty of the call queue. So, many callers hang up after hearing they must wait for a certain period. Update them on their position in line and offer a callback option to ease anxiety and reduce repeat calls in the call center.
3. Inaccurate Wait Time Estimation
Inaccurate wait time estimation caused due to system errors led to expecting quicker service. It only becomes frustrating when they have to wait longer than anticipated.
4. Imbalance Workload Distribution
While some agents might overwork themselves, others may pretend to be on a call, deliberately take more time than needed, wait for their colleagues to handle more calls, and increase their workload.
5. Constant Reminders
The repetitive message about the position in the queue might cause more anxiety for some callers. Frequent updates should not bother people and make them more anxious. Set a limit on updates and try to clear the queue as soon as possible.
How to Manage a Visible Call Queue Effectively?
To ensure a smooth and effective visible call queue, optimize queue transparency, implement intelligent routing, regularly optimize routing, support agents in handling queue pressure, and offer self-service options.
1. Implement Smart Routing
You must implement skill-based routing to directly connect customers with the most qualified agents. Use automatic call distribution to balance call distribution among agents to prevent agent overload. Set up priority queuing for VIP or urgent calls while maintaining fairness in workload distribution.
2. Agent Support and Training
The call center should train their agent to manage stress caused by the repetitive nature of work. Encourage agents to take a break in between and also distribute an equal workload between the agents. Treat them as your employees so they won't feel like robots working. Happy agents can generate satisfied customers.
3. Workforce Management
You can manage the workforce based on the queue length. Ensure enough agents are available to handle the high volume of incoming calls and prevent queue overload. Proper staff scheduling prevents agents from being overwhelmed and callers from facing long wait times.
Use automatic call distributions (ACD) to divide the work among the agents to prevent single-agent burnout and share the burden.
4. Regularly Optimize Routing Rules
As your business evolves, so do your customer service needs. Regularly review and update call routing rules to align with current operations. Outdated call routing can lead to longer wait times, misrouted calls, and unnecessary call transfers. Continuously optimizing routing improves efficiency, connects customers to the right agents faster, and enhances service quality.
5. Implement Virtual Queues
Offer virtual queuing where customers can request a callback instead of waiting on hold. Ensure callers will get a return call from an agent when their turn comes in the virtual queue.
Handle Peak Call Times Without Missing a Call
Use Calilio’s call queue system to manage a high volume of incoming calls during peak times. Call queue ensures you never miss a call, even during rush hours, without overwhelming your agents.
Difference Between Visible and Invisible Call Queue
A visible call queue provides a clear idea of real-time position and approximate waiting time for a customer. At the same time, an invisible call queue does not provide customers with information related to the queue so that they won't be too focused on the queue position.
Aspects | Visible Call Queue | Invisible Call Queue |
Queue Position Visibility | Customers can see where they stand in the waiting line and their position. | Callers are not informed about the queue. |
Estimated wait time | Callers know how long they might have to wait. | Customers are reassured with generic messages like “Please hold, we’ll be with you shortly.” |
Transparency | Customers can decide to wait or opt for a callback option. | Customers are continuously unsure state whether their turn is coming or not. |
Abandonment rate | Callers may abandon calls more if the estimated wait time is too long. | Customers are less likely to abandon calls due to hidden wait times. |
Best Use Case | It can be used when wait times are predictable and moderate. | It is best when wait times are long or unpredictable. |
Customer Experience | It improves customer experience as it offers informed decision-making. | It may create a relaxed environment but lead to impatience if the wait is longer than expected. |
Conclusion
The visible queue is a key aspect of a call queue system that informs callers and agents about their position in the line. It reduces customer anxiety and frustration by providing timely updates on their waiting time. Managers can prepare call center resources according to inbound call volumes and queue length, ensuring shorter wait times and quicker resolutions.
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